Amazon Product Title Tips: Tactics and Tricks for Unbeatable Product Listings

Crafting a compelling Amazon product title is crucial for sellers who want to make an impact on the platform. The title plays a significant role in attracting potential customers and influencing their decision to click on your listing. A well-optimized product title can also improve your listing’s visibility in Amazon’s search results, increasing sales and […]

Adding Video to Amazon Product Listings: Enhancing Sales with Visual Engagement

As an Amazon seller, you understand the importance of optimizing your product listings to attract potential customers and increase sales. But have you considered video’s power in capturing shoppers’ attention and driving conversions? Introducing Video: A Game-Changer for Amazon Sellers Video has become an increasingly popular and effective tool for showcasing products, telling stories, and […]

Amazon Product Listing Copywriter: Boost Sales with Expertly Crafted Detail Pages

In the competitive world of online retail, the impact of an effective product listing on sales cannot be overstated. Amazon Sellers increasingly realize the importance of capturing their potential customers’ attention with compelling Amazon product listings.  Enter the Amazon Product Listing Copywriter – a specialist in Amazon SEO who crafts persuasive and engaging product descriptions […]

Mastering the Amazon Brand Story: A Seller’s Essential Guide (With Screenshots)

In today’s competitive e-commerce landscape, differentiating your brand on Amazon is more crucial than ever. The Amazon Brand Story is a feature that helps sellers communicate their brand’s journey, ethos, and uniqueness.  Whether you’re a seasoned brand or a newbie on Amazon, understanding the art of crafting a compelling brand story can be a game-changer, […]

How to Find a Parent ASIN on Amazon: A Simplified Guide

Finding a parent ASIN (Amazon Standard Identification Number) on Amazon is essential for sellers who deal with products that have multiple variations, such as color or size. Amazon uses parent ASINs for grouping these child variations under a single product listing, which offers a better shopping experience for customers. By identifying the parent ASIN, sellers […]

Amazon vs. Walmart: Where Should Your Brand Be Selling in 2023

Every week, without fail, I find myself in a conversation with a brand owner who is contemplating expanding their brand to Walmart. They’ve seen some success on Amazon and are now eyeing Walmart as a potential new revenue stream. But is it really the golden opportunity it appears to be? Let’s dive into this topic […]

Unleash the Power of Latent Semantic Indexing (LSI) Keywords on Amazon in 2023

In today’s highly competitive Amazon landscape, brands must find new ways to stand out and attract potential buyers. One strategy that has proven to be highly effective on Amazon is using Latent Semantic Indexing (LSI) keywords. These keywords are not just an SEO tactic but a powerful tool that can significantly impact your product’s visibility, relevancy, and […]

Amazon Virtual Product Bundles: How To Outperform Your Competitors and Boost Sales

The Amazon marketplace is an increasingly competitive landscape, with brands constantly seeking new ways to gain an edge over their rivals.  Amazon’s Virtual Bundle feature is an underutilized yet powerful tool available to brands. This cost-free and easy-to-implement tool offers several advantages, including enhanced product visibility, reduced ad space for competitors, and many more.  This article will […]

5 Common Mistakes Brands Make on Amazon (and How You Can Avoid Them)

Amazon is the most powerful marketplace platform for growing any consumer brand. However, navigating Amazon’s complex marketplace can be challenging, and even small mistakes can have big consequences.  In this article, we’ll highlight five common mistakes that brands make on Amazon and provide actionable tips for avoiding them.   Mistake #1: Poor Product Listings One […]

What is An Amazon Agency: How Working With Experts Will Help Your Brand On Amazon

As the largest online retailer in the US, Amazon has become an essential platform for businesses of all sizes looking to reach customers and increase sales.  However, intense competition on the platform can make it difficult for brands to stand out and succeed.  This is where Amazon Agencies come in.  Amazon Agencies deeply understand Amazon’s unique platform […]