Top 5 Amazon PPC Campaign Mistakes and How to Avoid Them: Expert Tips for Sellers

In today’s competitive e-commerce landscape, Amazon PPC advertising has become essential for sellers looking to boost their visibility and sales. However, not all campaigns are created equal. This article aims to identify and address five major mistakes brands often make with their Amazon PPC campaigns, helping you to optimize your strategy and achieve better results.   Poor […]

5 Common Mistakes Brands Make on Amazon (and How You Can Avoid Them)

Amazon is the most powerful marketplace platform for growing any consumer brand. However, navigating Amazon’s complex marketplace can be challenging, and even small mistakes can have big consequences.  In this article, we’ll highlight five common mistakes that brands make on Amazon and provide actionable tips for avoiding them.   Mistake #1: Poor Product Listings One […]

What is An Amazon Agency: How Working With Experts Will Help Your Brand On Amazon

As the largest online retailer in the US, Amazon has become an essential platform for businesses of all sizes looking to reach customers and increase sales.  However, intense competition on the platform can make it difficult for brands to stand out and succeed.  This is where Amazon Agencies come in.  Amazon Agencies deeply understand Amazon’s unique platform […]

Amazon Tailored Audiences: Target Your Ideal Customers with Precision

In today’s highly competitive e-commerce landscape, finding the right audience for your products is critical to the success of your business. The right audience can make or break your advertising campaigns.  Amazon recognized this and developed a powerful tool to help advertisers precisely reach their ideal audience – Amazon Tailored Audiences. In this article, we’ll explore […]

How to Create Videos That Sell on Amazon: 6 Proven Tips to Skyrocket Your Sales

Using video is a powerful tool for promoting your product and building your brand on Amazon. Unlike images and text, videos provide a wealth of information in a short period, making it easier for potential buyers to understand and learn about your product. This article will highlight why video is crucial on Amazon and provide […]

Optimize Your Amazon Advertising Strategy With 3 PPC Types

For sellers on Amazon, advertising can make all the difference in reaching and converting potential customers. The key to success in Amazon advertising lies in selecting and utilizing the right Pay-Per-Click (PPC) ad type for your products and target audience. Each ad type has a unique set of targeting methods and bidding processes, making it […]

How To Use Amazon Posts: Guide To Getting Started And Improving Brand Awareness

Amazon Posts is a new image-based browsing experience on the Amazon platform that allows shoppers to discover products from different brands. It is similar to Instagram, where brands can create content for their products and publish it on the platform. The posts will appear on the brand’s feed, product detail pages, category-based feeds, and ‘related […]

7 Tips To Improve Your Amazon Advertising

Amazon Advertising is one of the most powerful e-commerce tools available to online businesses. However, many Sellers struggle to get the most out of this platform despite its potential. These seven Amazon Advertising tips are a great place to start if you’re looking to boost your Amazon Ad performance and make more money. 1. Target […]

What’s the Difference Between Amazon 1P and 3P?

When it comes to selling on Amazon, you may have come across the terms 1P and 3P. But what do these terms mean, and how do they describe your relationship with Amazon? 1P refers to a first-party relationship, while 3P is a third-party relationship. This article will cover everything you need to know about Amazon […]